Thanks so much for the info!

be careful if the wrapper is ripped off half way- looks the same - be good if they put something on both sides since the 1.55oz is on the left. or if they made it 1,56 oz or something. that said very glad they are trying though to make it so different and they gave warning ! as opposed to mondelez nabisco chips ahoy

Nutfreemama - I was at a Summit where a Hershey's rep talked about what they do to protect and inform the food allergy community with their labeling. That was where we learned about this new bar. That exact issue about the wrapper was raised, especially in light of the recent anaphylaxis fatality from the Chips Ahoy cookies with the label pulled back. The actual candy looks very different and you can see the colored pieces in the chocolate. But since it is the same size bar as the "safe"...